The Business & Tax
Startup Checklist
Your business is a vehicle — not your identity. Build it right from day one, and it carries you instead of the other way around.
Most people start a business backwards: they chase revenue first and clean up the structure, the books, and the taxes later — usually under pressure, usually paying for it. This checklist is the order I wish every new owner followed. Work top to bottom. Don't skip a phase because it feels boring; the boring parts are the foundation everything else stands on.
The one habit that changes everything: from your very first dollar, set aside 25–30% for taxes in a separate account. Money you never touch is money that never becomes a crisis.
Get the legal and structural bones in place.
- Choose your entity structureSole proprietor, LLC, S-corp, or C-corp — each has real tax consequences. Talk to a strategist before you file; the default is rarely the smartest choice.
- Register the business with your stateFile your formation documents and, if you operate under a brand name, register your DBA / assumed name.
- Get your EIN from the IRSIt's free at IRS.gov — never pay a third-party site for it. You'll need it for banking, payroll, and filings.
- Secure licenses & permitsCheck state, county, and city requirements for your industry. Missing permits are an easy, avoidable penalty.
- Be your own registered agentWhenever your state allows it, serve as your own agent instead of hiring a service. You stay in direct control of every legal and state notice, you're never dependent on a middleman, and you keep the annual fee in your pocket — just maintain a reliable address and stay reachable during business hours.
Separate, track, and see your numbers clearly.
- Open a dedicated business bank accountNever mix personal and business money. Commingling erodes your liability protection and makes tax time a nightmare.
- Get a business debit/credit cardRun every business expense through it. Clean records with zero extra effort.
- Choose bookkeeping software & a methodPick a system (e.g. QuickBooks) and decide cash vs. accrual accounting. Set it up before the transactions pile up.
- Build a simple chart of accountsCategorize income and expenses the way you'll actually review them. Simple and consistent beats detailed and abandoned.
- Create a receipt & mileage systemA photo app for receipts and a mileage log. The deductions you can't prove are deductions you'll lose.
- Reconcile monthlyMatch your books to the bank every month. Thirty minutes now saves days later.
Stop overpaying. Get proactive, not reactive.
- Know your filing obligationsIncome tax and self-employment tax at minimum. Your entity choice decides which forms you file and when.
- Pay quarterly estimated taxesThe IRS wants to be paid as you earn. Missing quarterlies triggers penalties even if you pay in full in April.
- Evaluate an S-corp electionOnce you're consistently profitable, paying yourself a reasonable salary and taking the rest as distributions can save real money on self-employment tax.
- Set up payroll (if you have a team or pay yourself a salary)Use a payroll provider to handle withholdings and filings correctly from the start.
- Register for sales tax if it appliesSelling taxable goods or services? Register, collect, and remit. Rules vary by state and by where your customers are.
- Claim every legitimate deductionHome office, vehicle, equipment, health insurance, education. Track them all year — not the week before filing.
- Open a retirement planA SEP-IRA or Solo 401(k) lets you lower taxable income and build wealth at the same time. One of the most overlooked moves a new owner has.
Make it durable enough to hand off, sell, or scale.
- Carry the right insuranceGeneral liability at minimum; professional, product, or workers' comp as your work requires.
- Put agreements in writingClient contracts, contractor agreements, and any partnership terms. Handshakes don't hold up.
- Build a compliance calendarAnnual reports, license renewals, tax deadlines, payroll filings — one calendar so nothing surprises you.
- Document your core processesWrite down how the essential work gets done. That's what turns a job into a business you own.
- Meet with a tax strategist yearlyA once-a-year proactive review — before year-end, not after — is where the biggest savings live.
Structure buys you freedom. The owner who sets this up early spends the next decade building — not untangling.